Step Into Your Thought Leadership.
Rewrite Your Story.
Build Your Legacy.
As Featured In:
Jen Underwood Leadership
True leadership is about
standing firmly in your vision
—and inspiring others to follow.
Your legacy is more than the work you do; it’s the ideas you champion, the change you create, and the systems you build to sustain that impact.
When you claim your thought leadership—when you own your mission, articulate your vision, and lead with clarity—everything begins to align.
Your business becomes magnetic.
Your ideas spark movements.
Your leadership creates ripples that inspire action, connection, and change.
Leadership isn’t about doing it all. It’s about refining your voice, standing in your truth, and creating a sustainable foundation that supports both your mission and your well-being—including allowing yourself to have support that sees and holds the vision with you.
I like to say I help people step into their “If I ever win the lottery” life, without ever needing a winning lottery ticket.
We don’t need luck to prosper in wild satisfaction, happiness, and abundance in life and business — we need to take ownership of our vision, and rewrite the stories that are holding us back from embodying it fully.
I help visionaries like you step fully into your thought leadership—connecting your ideas with your mission, creating alignment between your purpose and your work, and ensuring that your message resonates on every level.
But clarity and vision are only part of the equation. Building a sustainable business means creating systems, boundaries, and practices that honor your energy, prioritize your values, and allow your work to thrive over the long term.
With over 15 years of experience in clinical counseling, a double Master’s degree, a decade as a successful entrepreneur, and a wealth of real-world leadership experience, I bring a unique blend of emotional mastery, strategic insight, and visionary coaching to help you lead with both purpose and sustainability.
This is where thought leadership meets sustainable business. This is where your ideas take center stage and your work creates impact that lasts a lifetime.
Why My Work Is Different
The Tools We Use to Build Your Legacy
Owning Your Thought Leadership
Your ideas are powerful. Together, we’ll clarify your vision, refine your messaging, and help you stand firmly in your mission—so your voice is unmistakably yours.
Rewriting Your Story
The stories you carry shape how you lead. We’ll uncover and shift the beliefs holding you back, creating space for confidence, alignment, and authentic leadership.
Strategic Execution
Your mission deserves momentum. Whether you’re launching a course, delivering a keynote, or expanding your business, we’ll turn your ideas into actionable, impactful plans.
Clarity & Connection
Big ideas need focus. We’ll connect the dots between your vision, your work, and your impact—creating a clear path forward that inspires action and growth.
Somatic Tools & Emotional Mastery
Your leadership starts within. With tools that help you regulate emotions, navigate challenges, and lead from a grounded place, you’ll embody the confidence and presence of a true thought leader.
Sustainable Strategy
We’ll design a strategy that aligns with your energy and values, ensuring your work supports your life—not the other way around.
Who Am I, and How Did I Get here?
I’ve always been the person striving for more—the dreamer, the black sheep, the one who saw possibilities where others saw limits. Even in the face of challenge after challenge, I knew deep down there had to be a different way.
Growing up in a trailer park, navigating a childhood marked by trauma, and finding myself pregnant and on welfare in my twenties, I didn’t have the blueprint for a successful, aligned life.
But I had ambition, resilience, and a relentless drive to create something different.
Despite the odds, I fought my way through—earning dual Master’s degrees, working grueling hours as a social worker, and doing everything I thought I was supposed to do to succeed. But the “success” I had sacrificed so much for left me burned out, unfulfilled, and wondering if this was all life had to offer.
It wasn’t.
I realized I couldn’t keep living the way I was, so I made the terrifying decision to burn my life to the ground—figuratively speaking—and rebuild from scratch. I left behind systems and structures that didn’t serve me, took risks that stretched me, and began creating a life rooted in clarity, alignment, and deep emotional mastery.
Along the way, I started my first business selling on Amazon—scaling it to six figures—and later transitioned into building a coaching business that allowed me to make a bigger impact. I traveled the world with my daughter, got published and achieved milestones I once thought impossible, and for a while, I believed I had “made it.”
But here’s the thing: it still wasn’t enough.
I didn’t just want to run a business or make money. I wanted to do work that mattered—to build something bigger than myself. I realized I wasn’t here to hustle my way through life. I was here to create my legacy work, step into my thought leadership, and start building toward a vision that would last not just for the next year but for decades to come.
Today, as a Leadership and Emotional Mastery Coach, I help visionaries, entrepreneurs, and thought leaders who are ready to go deeper. Many of my clients have already scaled businesses, grown their teams, and hit financial milestones. They’re making an impact—but they know it’s time to realign. Together, we rewrite the stories holding you back, reconnect with your purpose, and create a legacy that reflects your deepest truths.
Because leadership isn’t about doing more. It’s about aligning with what matters most—and stepping into the work you’re here to do, with clarity, courage, and conviction.
Enrolling Now…
Join my latest live program and connect with a community of like-minded leaders ready to grow, transform, and create meaningful impact together. My live programs explore topics like emotional mastery and resilience, thought leadership, business sustainability, magnetic selling, audience growth, and more. Check it out below:
CONTENT ALCHEMY
Step Into Thought Leadership & Learn How to Write with Authority AND Vulnerability, Embody Your Work, and Magnetize Clients to Your Programs Every Time You Sell
What Clients Have Said…
Inner Trust and Awareness
"My work with Jen has taught me how to turn inward instead of looking outward for the answers, and to trust myself even deeper than I did before. I have truly uncovered some of the most beautiful insights about myself and I feel so powerful and regulated because of it. I’ve learned that we might not be able to control what happens to us but being able to objectively look at how we respond has made me feel more powerful than ever before."
—Ashley K.
Better Clarity and Boundaries
"I have many more tools at my disposal for helping overcome difficult situations. Rather than falling into a trauma response, I am able to drop into my body more easily and focus my curiosity on the discomfort to help me process what is going on in my world and why it happened. As a result, I have been able to gain better clarity around my business and establish more healthy boundaries around my work and in my home."
—Rob R.
Shifts in Life and Leadership
I have focused the majority of the last decade on my inner work and personal growth but Jen’s work has challenged me in all new ways that have been surprising and unexpected. Ultimately, I'm really grateful for the ways it's pushed the edges of my inner work comfort zone because it's shown a bright light on key areas I hadn't yet worked on that have created really powerful & positive shifts in my life and leadership."
—Haley R.
The Work is Never Done…
Leadership is an ongoing journey. It’s about deepening your clarity, refining your voice, and continuing to align your actions with your mission. It’s also about creating the systems and structures that make your vision sustainable—so you can lead with energy, integrity, and impact.
This is how you create thought leadership that resonates, inspires, and transforms.
I hold this space for my clients: the space to dream boldly, the tools to execute clearly, and the confidence to lead with integrity and purpose.
If you’re ready to claim your thought leadership, build a sustainable business, and create your legacy, you’ll find everything you need—from VIP Days to one-on-one mentorship—right here on this site.
Start Your Journey
VIP Days & Intensives
Focused, high-touch containers to refine your message, align your vision, and create your plan.
One-on-One Mentorship
Deep, personalized coaching for thought leaders ready to expand their impact.
Accelerated By Authenticity
The revolutionary business-building membership where authenticity meets action to fuel sustainable momentum.